
Website Design by Smart Inbound
Strategic design with marketing and mobile in mind.
Designed by Marketers
Your website is one of your most valuable assets. We use our marketing background to ensure your website meets your strategic goals.
Strategically Planned
We spend significant time researching your target market, outlining every page, writing powerful content, and building a site that lasts.
Mobile Optimized
50% or more of your website traffic will likely come from mobile. We ensure your site is just as beautiful and functional on mobile devices.
Ongoing Support
For a low subscription, we monitor site security, update plugins, clear spam, provide email support, and fix any unforeseen errors.
Our Recent Work
Sittadel Cybersecurity
We focused on personality, minimalism, and a blend of business and fantasy with this fast-growing cybersecurity startup.
Catapult Lakeland
We focused on beautiful imagery, an inspiring feel, and storytelling with this progressive coworking space.
Lakeland EDC
We focused on professionalism and the quality organization of information with this economic develoment council.
Our Design Principles
1. Simplicity is perfection. Our sites use straight lines, distinguished sections, and powerful imagery.
2. Websites are for the user, not the company. We focus on ease-of-use and simple navigation over flashy design.
3. Communicate effectively. Each page has a purpose. “What is this, why is it for me, and what should I do next?”
Our Design Principles
Simplicity is perfection.
Smart Inbound sites follow a general theme of straight lines, distinguished sections, and powerful imagery.
Websites are for the user.
We focus on ease-of-use and simple navigation. Overly-flashy design can excite the company, but won’t help the user.
Communicate with purpose.
We work diligently to outline a sitemap and write content that achieves goals instead of just filling space.
Features
FlyWheel Hosting
Wordpress Platform
Divi Design Tools
Smart Plugins
Search Optimization
Email Marketing
Analytics Dashboard
Team Training
Social Media Integration
Photo and Video
eCommerce
Advertising Integration
Content Creation
A Content Partnership
We need your help with detailed information about your business, products, and services. Smart Inbound will take care of the short, bold marketing language and ask for feedback.
The Content Document
During project launch, you will receive a document that outlines every piece of written content we need, including advice on the length and format of each segment. You'll have plenty of time to work on it.
Our Content Revisions
We will take your written content and revise it into something that the target market can easily understand. We may also recommend additional content that will improve the strength of your website.
Development Phases
Phase One: Templates
Starting with your home page, we build basic templates and design elements for approval.
Phase Two: Buildout
After receiving your technical content, we continue to revise and perfect the design.
Phase Three: Features
As we finalize the site, we integrate the powerful plugins and features in our scope.
Phase Four: Finalizing
With a final review and launch in the books, we provide team training and documentation.
Ongoing Support
Hosting & Support: $50 / Month
All websites require technology updates and active management to remain functional and secure.
Smart Inbound uses various tools on our hosting platform to update and optimize your website on a monthly basis.
This includes daily backups, immediate critical security updates, monthly smart plugin updates, Spam removal, and speed optimization. Bill is included in your monthly FlyWheel payment.
How Tech Support Works
If you discover a website issue, email support@smartinbound.com.
If any error is related to our work, our standard plugins, hosting, theme updates, or our custom-written code, it will be fixed as soon as possible and free of charge.
If any error is related to client work, additional plugins, the Wordpress ecosystem, or any outsourced development, Smart Inbound provides email support and may be able to offer a solution for an additional cost.
Requested Updates: $100 / Hour
If there is a new content or design project that you would like to hand off to Smart Inbound, we will quote out these projects and receive approval through email.
Changing content or small design elements are fast 15-minute updates. Adding new features or additional pages may require multiple hours.
You will receive a quarterly invoice with clearly labeled hours sorted by project.
Pricing
Basic
General estimation:- Discovery session
- 5 – 10 pages
- 3 – 5 custom page templates
- Custom photo and video*
- Four-revision process
- SEO optimization
- Email marketing integration
- Analytics integration
- Team training
- Ongoing support*
- *Additional fees may apply.
Standard
General estimation:- Discovery session
- 10 – 20 pages
- 5 – 10 custom page templates
- Custom photo and video*
- Four-revision process
- SEO optimization
- Email marketing integration
- Analytics integration
- Team training
- Ongoing support*
- Custom plugin needs*
- Additional integrations*
- *Additional fees may apply.
Advanced
General estimation:- Discovery session
- 20 – 30 pages
- 10 – 15 custom page templates
- Custom photo and video*
- Four-revision process
- SEO optimization
- Email marketing integration
- Analytics integration
- Team training
- Ongoing support*
- Custom plugin needs*
- eCommerce integration*
- Customized requests*
- *Additional fees may apply.
Consultation
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